WordPress built around what your website needs to do.
New builds, redesigns, improvements and ongoing development, with the technical approach shaped around the website you have and where the business needs to go next.
Build on what works.
Rebuild when it makes sense.
WordPress development is not always about starting again. If the existing website has a solid foundation, improving and extending it can be the most practical route.
When the current setup is holding the project back, rebuilding can create a cleaner and more reliable base. The decision comes from the requirements, not from forcing every project into the same process.
Website design, from structure to interface.
The exact scope depends on the project, but these are the areas I typically work through when designing a new website or redesigning an existing one.
Website structure
Page hierarchy, navigation and information architecture shaped around the business and what visitors need to find.
UX & user journeys
Clear paths through the website, with key actions and decisions considered from page to page.
Visual web design
Typography, layout, spacing, hierarchy and interface details that create a consistent digital presentation.
Responsive design
Layouts designed to work properly across desktop, tablet and mobile rather than simply shrinking down.
Landing pages
Focused pages for services, advertising campaigns or lead generation where clarity and conversion matter.
Reusable design system
Consistent patterns and components that make the site easier to maintain and extend as the business grows.
When WordPress development is the right next step.
This service fits projects where the website already has a clear direction but needs to be built, improved or extended properly.
- You are starting a new business website from scratch.
- Your current website feels outdated, unclear or difficult to navigate.
- Your services have changed and the existing structure no longer reflects the business.
- You need focused landing pages for campaigns or lead generation.
- You already have a brand identity but need it translated into a strong website.
From the current setup to a WordPress build that fits.
I start by understanding what already exists, what needs to change and whether improving the current build or rebuilding parts of it is the better technical route.
Access
Review the existing site, requirements, content structure, plugins and technical constraints.
Plan
Define what stays, what changes and how the WordPress structure should support the project.
Build
Develop the pages, templates and functionality with responsive behaviour and content editing in mind.
Integrate
Configure the required plugins, WooCommerce features, forms or external services that belong in the build.
Test & refine
Check responsive behaviour, editing, performance and key flows before launch or handover.
WordPress for different business models.
The platform stays the same, but the build should reflect how the business presents services, manages content or sells online.
B2B & corporate
Websites for businesses with more complex services, products or processes, from corporate presentation and project portfolios to custom functionality, integrations and ongoing development.
Service Businesses
Websites built to turn searches and advertising into enquiries, with clear services, strong local relevance and straightforward ways for potential customers to get in touch.
Online stores
Online stores designed around how your customers browse and buy, from straightforward WooCommerce shops to more complex product, promotion and fulfilment requirements.
